Print Conference Assets
Throughout my time in my current position, a great deal of my workload has been supporting our various departments such as Franchise, Fleet, Human Resources, & particularly, Sales. I’ve been lucky enough to work rather closely with our sales team to provide them with various support & collateral over my tenure at Hertz. Mainly, this support has materialised through print & digital mediums with the purpose of being displayed at conferences, tradeshows, or other public events with high traffic.
As a company, we have a lot of partnerships and clients across many sectors such as government, insurance, travel, education, leisure, and many others. This range of clientele means that conferences I support are not only varied in purpose, but with audiences, requiring a strong sense of understanding market trends.
These opportunities have resulted in me being able to operate closely with other teams and establish strong relationships outside of my own marketing department. By having these relationships and connections, my ability to ensure Hertz, Thrifty, or whichever the brand I am curating for, is accurately represented dependent on audience has been a skill that I’ve been sharpening.
Assets to help achieve these goals have consisted of:
Pull Up Banners
Background Booths/Backdrops
Flyers
Posters
Website Banners
Digital Directory
I pride myself on my ability to ensure I am doing my due diligence behind the scenes to connect with our departments which in turn warrants accurate, successful & polished collateroal that connects with our audiences, ensuring that all needs are being met and those at these events are having successful days.